Working at Nelnet Has Its Benefits
While serving as Nelnet’s corporate communications lead, I campaigned open enrollment for benefit years 2013, 2014, and 2015. The piece linked below is an example of an externally-facing recruiting brochure, […]
Category Archives: Portfolio
Nelnet.com Financial Literacy Website
One of my first projects as copywriter while at Nelnet was researching, mapping out, and writing a new website centered on financial literacy and walking students and parents alike through […]
5 Steps to a Standout LinkedIn Profile
After struggling as an independent Nelnet affiliate company for nearly a decade, ResumeEdge was brought under the management of our internal agency’s Creative Director. To boost exposure, we launched a multi-channel campaign […]
Northern Light newsletter, March 2009
Once upon a time, I was a traveling journalist for the railroad. News Link contracts BNSF Railway, Union Pacific, Amtrak and smaller regional rail companies as well as leading organizations […]
Code of Ethics and Conduct
One of the most impactful projects I’ve worked on is Nelnet’s Code of Conduct, a document on which I collaborated closely with the Chief Risk Officer for two years. When […]
Make Time for Health
My brand of copywriting leans toward an analytical, evidence-sharing style. You challenge me to convince folks of something, and I’m likely to put numbers behind it. But nobody likes to […]
Get Paid for Your Next Idea: Innovation Hub Shares How
My favorite thing about being in communications strategy is owning the piece from beginning to end, through client consultation to interview to draft to final approval and posting. This is […]
