Main Menu

Skip to content
  • Home
  • Portfolio
  • Blog
  • About
  • Contact

Code of Ethics and Conduct

June 13, 2017by glennaparks 1 Comment

One of the most impactful projects I’ve worked on is Nelnet’s Code of Conduct, a document on which I collaborated closely with the Chief Risk Officer for two years. When […]

Read Article →
Portfolio

Making Time for Your Craft / BOOK REVIEW: Writing is My Drink

June 12, 2017by glennaparks Leave a comment

‘Twas a regular Tuesday, at my regular bar, playing pool with another regular human. Both recent transplants to California, my new friend and I bonded over similarly frustrating job hunts […]

Read Article →
Blog

Make Time for Health

June 8, 2017by glennaparks Leave a comment

My brand of copywriting leans toward an analytical, evidence-sharing style. You challenge me to convince folks of something, and I’m likely to put numbers behind it. But nobody likes to […]

Read Article →
Portfolio

The Importance of Purse Snacks

June 6, 2017by glennaparks Leave a comment

Walking down the street the other day, I came up to a fellow at a rainy crosswalk eating potato salad out of a plastic container. Odd street snack, I thought, […]

Read Article →
Blog

Get Paid for Your Next Idea: Innovation Hub Shares How

June 2, 2017by glennaparks Leave a comment

My favorite thing about being in communications strategy is owning the piece from beginning to end, through client consultation to interview to draft to final approval and posting. This is […]

Read Article →
Portfolio

A Crash Course in Small Living

May 30, 2017by glennaparks Leave a comment

Within a week of moving into my new studio apartment, I’d asked a friend to hack off eight inches from a queen-size memory foam mattress so it could fit into […]

Read Article →
Blog

What’s Better than Winning?

May 27, 2017by glennaparks Leave a comment

This piece is near and dear to my heart as a former TeamMates youth mentor. While on Nelnet’s TeamMates steering committee, I got the chance to promote the nonprofit to […]

Read Article →
Portfolio

Nelnet’s diversification strategy

May 22, 2017by glennaparks 1 Comment

Upon launch of Nelnet’s new Code of Conduct, the COC task force wanted to keep the company’s Core Values front and center, and keep engaging associates with new content promoting […]

Read Article →
Portfolio

New Allocation Metrics for TIVAS

May 19, 2017by glennaparks Leave a comment

When the Department of Education introduced new metrics on how student loan services would be ranked, Nelnet had to pivot from mainly preventing loan default to encouraging borrowers to enter […]

Read Article →
Portfolio

Post navigation

← Previous 1 2
  • View lifewelledited’s profile on Twitter
  • View lilly.and.oliver’s profile on Instagram
  • View glennaparks’s profile on LinkedIn

Tags

advertorial animated benefits enrollment book review brand journalism code of conduct concept context copywriting design directing diversification education email feature financial food giving back Health infographic insurance intranet journalism long-form minimalism photography Portfolio resumeedge small living spin strategy student loans travel video writing
Website Built with WordPress.com.
  • Follow Following
    • glennaparks.com
    • Already have a WordPress.com account? Log in now.
    • glennaparks.com
    • Customize
    • Follow Following
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar
 

Loading Comments...